Instructional Design: Demonstrating Value through Results

Instructional Design: Demonstrating Value through Results


A decade ago, many were questioning the real value of instructional design (ID.) Some practitioners were convinced the ID process had become obsolete. Today, however, it seems that more learning professionals are interested in the ID process. But there can be barriers to getting full support for your ID practice from internal clients and management. In a world where organizations want faster results than ever before, many people don't fully understand the value of analysis before design, measureable learning objectives, and in Instructional Design and measurement in general.

So how do you sell the value of ID? Through positive results! For your organization to truly embrace your ID process and to make ID practices sustainable, you must gain the support of your Subject Matter Experts, your clients, your learners, and especially management. Participants in this session will discuss strategies for gaining this support and providing real value through ID. These strategies will help participants develop high-value learning for an organization, provide a positive return on investment for project sponsors, avoid costly rework and strengthen teamwork.

About the presenter:
Dick Handshaw, President at Handshaw, Inc., is a consultant, speaker, and champion for real innovation and quality in instructional design. He is a pioneer in the field, with more than 30 years of experience as a learning and performance improvement professional and entrepreneur. Dick has served as a consultant for many organizations to help them establish a results-oriented learning strategy, methodology, and practice. Dick is a respected thought leader and has presented at various international conferences such as American Society for Training and Development (ASTD) and International Society for Performance Improvement (ISPI).

Handshaw, Inc. is a learning services firm which offers a unique set of capabilities beginning with a commitment to sound instructional design and includes custom content development, e-learning, consulting, and technology services which are focused on achieving improved business results. Handshaw, Inc. was founded in 1985 and is a privately-held company based in Charlotte, NC.


Friday, August 10, 2012 - 10:00am to 11:00am


1 hour


Dick Handshaw, President - Handshaw, Inc.